Well What Did You Expect From the Greedy Football Owners?
Watching the NFL these days is an adventure in pink. See the NFL wants to be known that no, they are not in favor of concussion, no they are not in favor of ripping off taxpayers, no they are not in favor of making as much money as they possibly can, they are in favor of breast cancer research.
Of course, being the NFL they want to make sure they make a nice buck off of breast cancer. So they take a lot of the money from sales of pink themed merchandise.
The NFL is once again covered head-to-toe in pink as part of the league's Breast Cancer Awareness initiative.
Fans can also purchase pink items to support the cause. But a shockingly small amount of the fans' money is going toward cancer research.
According to data obtained from the NFL by Darren Rovell of ESPN, the NFL "takes a 25% royalty from the wholesale price (1/2 retail), donates 90% of royalty to American Cancer Society."
In other words, for every $100 in pink merchandise sold, $12.50 goes to the NFL. Of that, $11.25 goes to the American Cancer Society (ACS) and the NFL keeps the rest. The remaining money is then divided up by the company that makes the merchandise (37.5%) and the company that sells the merchandise (50.0%), which is often the NFL and the individual teams. (emphasis added)
Then consider that only 71.2% of money the ACS receives goes towards research and cancer programs.
In the end, after everybody has taken a cut, only 8.01% of money spent on pink NFL merchandise is actually going toward cancer research.
So next time the NFL extorts tax payer support for stadiums everybody should just remember who they are dealing with, some of the greediest, most selfish people in America.