The term “Friendly Neighborhood Banker” will no longer apply
to Wells Fargo Bank. The large financial
institution has announced that it is joining other banks and ending free
checking. Instead there
will be a $7.00 monthly fee, or $84.00 per year on checking accounts.
The change comes as
the San Francisco bank finishes its year-long process of switching customers
who opened free checking accounts with Wachovia to a new fee-eligible account.
The fee for North and South Carolina
customers will be effective Aug. 7 and show up in statements in September.
Florida, Virginia, Maryland and Washington
D.C. are also affected by the
final wave.
But wait, isn’t there
a way to avoid the fees. Well of
course.
The
fee goes down to $5 if customers forego paper statements. Customers can avoid
the fee altogether by maintaining a balance of $1,500 or having monthly direct
deposits of more than $500.
So the fee will only
hit people who don’t have direct deposit of payroll or social security, or
who are so poor they cannot maintain a balance of $1,500.00 And for these people $84.00 a year is
important. A loss of that amount while
insignificant to most of us means less money to spend on food or health care
for the people who will be assessed the fee.
But that’s okay too,
after all big banks have an obligation to make plenty of money, and if poor
people suffer a little, well then they shouldn’t be poor, should they. But with all the exemptions the new fees
probably won’t raise very much money for Wells Fargo. But it will send a message to low income
people, that message being ‘You are not wanted at Wells Fargo’. Of course, they probably already know that.
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